After being asked by several potential clients the exact strategy I use for Off Page SEO, I decided it was time to put together a blog post that I could simply link to; instead of typing it up each time. That’s the goal of this post, to explain how I currently handle Off Page SEO. And yes, of course this is White Hat. Google has the goal to provide [...]
I was originally going to write a post on Penguin afterthoughts and the new Penguin 1.1 Google Update; however another update affects a lot more of my clients. I’ll be creating that planned post over the next week most likely. Yesterday, 5/30/12, Google released Google+ Local. For most businesses, these are now showing up instead of their Place Pages. All the content from the Place Page transferred over, but [...]
When Google started Facebook and Twitter didn’t exist. This is even before MySpace and Friendster had their 15 minutes of fame. Google’s goal was to provide the best results possible in their search engine, so they used On Page Factors (title tags, meta descriptions, meta keywords, headings, and content) and Off Page Factors (backlinks) to qualify a page’s relevancy and quality for the given search term. Since then, their [...]
